Diploma in Marketing
Marketing is all about building brand loyalty and a lasting business. With IQN Diploma in Marketing, you will understand how to create and deliver customer-driven strategies. By understanding what shapes your target market’s attitudes, behaviour and decisions, you will have what it takes to successfully satisfy market needs.
Recognition
IQN Diploma in Marketing is recognised on the Scottish Credit and Qualifications Framework (SCQF) as a Level 7 qualification. SCQF is one of the national qualifications frameworks in the UK. The diploma is referenced as a Level 5 qualification in the European Qualifications Framework (EQF).
What will you learn?
- The Marketing Process
- Customer Focus
- The Marketing Environment
- Buying Behaviour
- Market Segmentation
- Market Research
- Product
- Distribution
- Promotion
- Pricing
- Services Marketing
- Sustainable Marketing
Digital Certificate & Digital Badge
- We will issue digital certificate and digital badge as soon as you successfully pass the exam. We will send instruction about digital credentials to your email ID.
- Our digital credentials are issued through Credly. Organisations will be able to verify your diploma online. You will be able to print your digital certificate through Credly.
- Our digital certificates are more reliable than traditional paper certificates. However, in case you also need a hard-copy certificate issued by IQN, additional fees (£99) will apply.